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Travel Industry News & Conferences - EyeforTravel

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  • 5 tools to get you started with AB testing

  • 6 customer experience lessons to put a travel startup on the map

  • How to forecast more accurately: lessons for the airlines from other industries

RSS Latest Articles

  • Marketing, CRM, RM and Loyalty data: Integrate and analyse data silos to sell more travel products

    Jan 22, 2014

    Kelly McGuire, Executive Director - Hospitality & Travel Global Practice, SAS Institute gives insight into the latest technological developments to improve systematic use of data company-wide

  • A few Findings from our latest report Mobile in the Hospitality Industry 2014

    Jul 24, 2014

    A few findings gleaned from our latest report.

  • How BMI Regional is taking on Google and keeping social in perspective

    Jul 23, 2014

    When you are operating from ground zero, you have to move quickly but two years on and BMI's data driven marketing efforts are keeping it in the game. Pamela Whitby catches up with the airline’s marketing director
More Content

RSS Mobile and Technology

  • Key tech developments to watch out for in your travel business

    Jan 24, 2014

    Lucy Wang, Sr. Vertical Marketing Lead, Travel, Bing Ads looks at how mobile all-purpose wallet is entering the customer’s general use along with what developments could be, and are being made.

  • A few Findings from our latest report Mobile in the Hospitality Industry 2014

    Jul 24, 2014

    A few findings gleaned from our latest report.

  • 4 tips from Skyscanner on keeping it simple with mobile

    Jul 22, 2014

    It’s baby steps as the online travel industry grapples with understanding mobile’s impact on the bottom line
More Mobile and Technology

RSS Social Media and Marketing

  • Compare APAC's Most Popular & Fastest Growing Marketing Channels to Determine Where You Should Invest

    Jun 6, 2014

    Roy Graff compares APAC's most popular & fastest growing marketing channels

  • How BMI Regional is taking on Google and keeping social in perspective

    Jul 23, 2014

    When you are operating from ground zero, you have to move quickly but two years on and BMI's data driven marketing efforts are keeping it in the game. Pamela Whitby catches up with the airline’s marketing director

  • 4 game-changing insights for harassed hoteliers

    Jul 21, 2014

    With the hotel industry experiencing unprecedented change in distribution patterns, guest columnist Ed Perry says hoteliers need to shift up a gear
More Social Media and Marketing

RSS Revenue and Data Management

  • Importance of data and analytic trends

    Jan 21, 2014

    Samantha Oh, Senior Account Director, Asia Pacific, comScore Inc looks at new data and analytic trends that can improve forecasting and business intelligence in APAC

  • Could hotels benefit from Uber-style responsive pricing?

    Jul 14, 2014

    Pricing a hotel room has become a very subtle business and technological solutions are stepping up to the mark

  • New frontiers: a video on opportunities in tours and activities

    Jul 9, 2014

    In this short 3 minute video, hear why products bookable within 24 hours are the way to go
More Revenue and Data Management

RSS Distribution Strategies

  • Search Update: Ensure you are staying ahead of the competition

    May 29, 2014

    Jaimie Patel explores how travel brands can maximise direct bookings through employing an effective search strategy.

  • Maximizing Upsells through Personalization

    Jul 16, 2014

    How to create the optimal experience for the travel customer - 12 page white paper

  • Joining up the dots in travel distribution

    Jul 11, 2014

    In a fragmented sector having the latest distribution technology can help you differentiate, writes Ritesh Gupta
More Distribution Strategies
Travel Industry News & Conferences - EyeforTravel

RSS eyefortravel blog

  • Missed EfT's Social Media & Mobile in Travel conference? Catch up on the highlights here

    Apr 16, 2014

    [View the story "Missed EfT's Social Media & Mobile in Travel conference? Catch up on the...

  • Winners of Mobile Innovation in Travel Awards announced

    Apr 16, 2014

    Earlier this week, in San Francisco, 9 finalists battled it out in the final of EyeforTravel’s 3rd annual Mobile Innovation in Travel 2014 Awards.
    Tensions rose as each finalist presented a 5...

Upcoming Events

  • Travel Distribution Summit North America 2014
    Sep 11, 2014 to Sep 12, 2014
    New York
  • Online Marketing, Mobile & Social Media in Travel Europe 2014
    Oct 1, 2014 to Oct 2, 2014
    Berlin
  • Smart Travel Analytics & Revenue Management Europe 2014
    Nov 24, 2014 to Nov 25, 2014
    Amsterdam
  • Smart Travel Analytics N.America 2015
    Jan 28, 2015 to Jan 29, 2015
    New York
  • Online Marketing, Social Media & Mobile in Travel Asia 2015
    Feb 3, 2015 to Feb 4, 2015
    Hong Kong

Latest Reports

  • Mobile in the Airtravel Industry 2014
    A complete review of mobile strategies in the airline and airport business to drive success for your brand
  • Maximizing Upsells through Personalization
    How to create the optimal experience for the travel customer - 12 page white paper
  • Mobile in the Hospitality Industry Report 2014
    In depth analysis of mobile and best practices to build a stronger user experience and drive revenue. Free for subscribers or €495 for non subscribers - call +44 (0) 207 375 7557 to find out more
  • Social Media and Mobile in Travel Distribution Report: Online strategies, consumer and industry trends, 2013
    Strategic insights on how mobile and social media have impacted the optimal marketing mix to drive direct booking, meeting future consumer needs and increasing conversions. Free for subscribers or €495 for non subscribers - call +44 (0) 207 375 7557 to find out more
  • Travel Consumer Report, France, 2012-13
    Unique consumer data about the French Travel consumer that will enable you to sell to the valuable market. Free for subscribers or €495 for non subscribers - call +44 (0) 207 375 7557 to find out more

Latest Webinars

  • Webinar: Engaging the Connected Traveler with Omni-Channel Communications
    Friday, June 27, 2014
    The connected travel consumer expects brands to seamlessly connect across channels. Listen to the webinar to understand the components and benefits of an onmichannel communication strategy
  • Marketing Analytics - Get to Grips with Attribution Modelling
    Wednesday, June 4, 2014
    Mobile, Social, Tablet, Desktop: the customer journey is more complex than ever before.
  • Marketing and distributing travel in the Middle East
    Thursday, November 28, 2013
    Webinar conducted on September 16th 2013
  • How to Provide an Effective Mobile Customer Experience
    Thursday, October 24, 2013
    EyeforTravel produced a webinar in partnership with Mobile World Live, where top travel brands shared their insights into mobile in travel
  • Explore the growth of the metasearch market and the impact it will have on the travel industry in 2014
    Thursday, May 23, 2013
    On Wednesday 12th February, Momondo, TripAdvisor and JetRadar shared their insights and discussed

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