RSS Latest Articles
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7 need-to-know social moves and mobile trends that you may have missed
Social media has matured, the success of visual marketing is old news and mobile is the business, so where to now?
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Window of opportunity: intelligent use of data is the essential weapon
In the quest to drive more value from across the business, online travel companies are keenly looking at data-driven analytical intelligence, writes Ritesh Gupta
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Webinar: Marketing Analytics - Get to grips with attribution modelling
EyeforTravel’s educational webinar series returns to examine how travel brands are learning to cope with data overload and using analytics to grow revenue.
RSS Mobile and Technology
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Innovative gadgets drive exciting possibilities but fuel privacy concerns
With smarter than smart apps and data-gathering wearable devices on the rise, is privacy a growing concern? Andrew Hennigan investigates
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Three ways to use mobile to interact with your customer
On the road, in the hotel, on a mountaintop, there are many more ways than one to reach the traveller via mobile
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Top 10 stories of 2014 that you might have missed
January and February can be hectic months so here are the most-read stories on EyeforTravel for you to catch up on
RSS Social Media and Marketing
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7 need-to-know social moves and mobile trends that you may have missed
Social media has matured, the success of visual marketing is old news and mobile is the business, so where to now?
-
Webinar: Marketing Analytics - Get to grips with attribution modelling
EyeforTravel’s educational webinar series returns to examine how travel brands are learning to cope with data overload and using analytics to grow revenue.
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3 noteworthy visual marketing trends from a luxury travel brand
Feeling blue about your social efforts? Should China make you see red? Does colour really impact your marketing efforts? Pamela Whitby finds out
RSS Revenue and Data Management
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Window of opportunity: intelligent use of data is the essential weapon
In the quest to drive more value from across the business, online travel companies are keenly looking at data-driven analytical intelligence, writes Ritesh Gupta
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How to use algorithms to democratise corporate travel and make it more personal
Smart algorithms that present travellers with real-time options to finalise their itineraries are emerging as backbone of travel start-ups but what’s the secret?
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Revenue managers no longer ‘boring number crunchers’
The role of RM has become far more complex which means today they are more on a par with sales and marketing professionals – and rightly so
RSS Distribution Strategies
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Tips for rethinking website design: now might be the time
If revamping your website means a 25% uptick in conversions, then now might be the time to do it. Ritesh Gupta investigates
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The last resort: how best to use a mobile-only platform to sell empty rooms
The mobile channel is growing in popularity but pushing discounted, mobile-only rates on a daily basis makes ‘no sense’
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momondo talks mobile and why travel search is not about a race to the bottom
As meta-search becomes a force to be reckoned with, all players are working out how to defend their corner
RSS EyeForTravel Blog
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What do Apple, Twitter, Facebook and Google plan for the travel industry?
Back in 2010, travel industry commentators went into overdrive as it was announced that Apple had patented ‘iTravel’. According to the Patently Apple blog, iTravel is designed to... -
Finalists announced for Mobile Innovation in Travel awards
9 lucky finalists have battled it out to reach the final for EyeforTravel’s 3rd annual Mobile Innovation in Travel awards taking place in San Francisco, March 17th, 2014.
Reflecting... -
Facebook Buys WhatsApp – “Mobile [..] Will Be Even More Important For the Travel Vertical”
Back in December 2012, in an interview with EyeforTravel...
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Mar 17, 2014 - Mar 18, 2014San Francisco
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May 22, 2014 - May 23, 2014London
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May 27, 2014 - May 28, 2014Singapore
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Jun 2, 2014 - Jun 3, 2014Miami
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Sep 11, 2014 - Sep 12, 2014New York Marriott at the Brooklyn Bridge
Latest press releases
The Weekly Eye: When Dallas did destination marketing, Three views on social
Feb 26 - Mar 4: One year on for Dallas campaign, Social in 2014, Focus on loyalty and more, Europe’s growth trajectory and more…our pick of the week’s stories
The Weekly Eye: Price-fixing case thrown out, SoLoMo, silo no!
February 19 – February 25: No price-fixing conspiracy, SoLoMo and the bottom line, Facebook’s next billion, In search of innovation and more…our pick of the week’s news
The Weekly Eye: WestJet wows, Branding gives USA a boost
Feb 12 – Feb 18: WestJet Christmas campaign, Brand USA, Travel and transactions, How to attribute and more…our pick of the week’s stories
