RSS Latest Articles
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Game on: OTAs still have the edge but for how long?
In the battle for share of travel bookings, OTAs remain strong contenders but there is no room for complacency, writes Ritesh Gupta
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How hotels own the ‘stay’ to drive personalisation to new levels
The race to deliver what your customer wants is on, but it’s proving to be a marathon, writes Ritesh Gupta.
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A vital cog: How IT is helping deliver the desired experience
The role of information technology in delivering engaging customer experiences is more important than ever, writes Ritesh Gupta.
RSS Mobile and Technology
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A vital cog: How IT is helping deliver the desired experience
The role of information technology in delivering engaging customer experiences is more important than ever, writes Ritesh Gupta.
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The Weekly Eye – NZ goes mobile, Missing a trick with content?
Nov 27 – Dec 3 – Air New Zealand moves, Content marketing matters, Twitter bookings and more…our pick of the week’s stories
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How to deliver a great customer experience via mobile
From an easy to use interface to slick new mapping features, the user experience on mobile is becoming key in the battle to differentiate.
RSS Social Media and Marketing
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How hotels own the ‘stay’ to drive personalisation to new levels
The race to deliver what your customer wants is on, but it’s proving to be a marathon, writes Ritesh Gupta.
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Establishing a new travel brand calls for creativity
Nurturing a relatively new brand, like BeMyGuest, in the fiercely-fought travel e-commerce category is a daunting task.
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How Snowden-inspired marketing engaged customers of a private jet company
The need to be agile and reactive to trends could have marketers thinking: ‘been there done that’ but there is more to it than meets the eye, writes Ritesh Gupta.
RSS Revenue and Data Management
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Meeting in the middle: how fare strategies are evolving
Capitalising on merchandising and upselling opportunities is high on the agenda of airlines. We find out more in this exclusive interview.
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Mantra for data management: mine, manage and find meaning
Efficiently managing data and analytics is a big job, but Banyan Tree Hotels & Resorts is finding a way forward.
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The Weekly Eye – NZ goes mobile, Missing a trick with content?
Nov 27 – Dec 3 – Air New Zealand moves, Content marketing matters, Twitter bookings and more…our pick of the week’s stories
RSS Distribution Strategies
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Game on: OTAs still have the edge but for how long?
In the battle for share of travel bookings, OTAs remain strong contenders but there is no room for complacency, writes Ritesh Gupta
-
How hotels own the ‘stay’ to drive personalisation to new levels
The race to deliver what your customer wants is on, but it’s proving to be a marathon, writes Ritesh Gupta.
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Europcar’s journey to making its website the place travellers want to go
Ritesh Gupta speaks to the chief commercial officer of Europcar to find out how his firm is looking to step up website conversion rates
RSS EyeForTravel Blog
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Feb 11, 2014 - Feb 12, 2014The New Yorker Hotel, New York City
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Feb 25, 2014 - Feb 26, 2014Fira Montjüic, Barcelona
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Mar 17, 2014 - Mar 18, 2014San Francisco
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Apr 1, 2014 - Apr 2, 2014Singapore
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May 22, 2014 - May 23, 2014London
Latest press releases
The Weekly Eye – NZ goes mobile, Missing a trick with content?
Nov 27 – Dec 3 – Air New Zealand moves, Content marketing matters, Twitter bookings and more…our pick of the week’s stories
The Weekly Eye – Pinteresting moves, ‘Braggie’ Brits abroad
November 20 -26 – Pinning gets a push; Email – not your grandfather’s technology, Are your customers bragging?....our pick of the week’s stories
The Weekly Eye - Counting on customer experience, Bookings boost for Twitter
November 13 – 19 – Low cost but customer focused, Loews Hotel to target customers via Twitter, Analytics doesn’t have to be a pain and more…our pick of the week’s stories
