RSS Latest Articles
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Europcar’s journey to making its website the place travellers want to go
Ritesh Gupta speaks to the chief commercial officer of Europcar to find out how his firm is looking to step up website conversion rates
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Meeting in the middle: how fare strategies are evolving
Capitalising on merchandising and upselling opportunities is high on the agenda of airlines. We find out more in this exclusive interview.
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How Snowden-inspired marketing engaged customers of a private jet company
The need to be agile and reactive to trends could have marketers thinking: ‘been there done that’ but there is more to it than meets the eye, writes Ritesh Gupta.
RSS Mobile and Technology
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The Weekly Eye – NZ goes mobile, Missing a trick with content?
Nov 27 – Dec 3 – Air New Zealand moves, Content marketing matters, Twitter bookings and more…our pick of the week’s stories
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How to deliver a great customer experience via mobile
From an easy to use interface to slick new mapping features, the user experience on mobile is becoming key in the battle to differentiate.
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Racking up points with the BRICS
EyeforTravel.com finds out how a niche hotel booking service and loyalty currency aggregator has its sights on emerging markets
RSS Social Media and Marketing
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How Snowden-inspired marketing engaged customers of a private jet company
The need to be agile and reactive to trends could have marketers thinking: ‘been there done that’ but there is more to it than meets the eye, writes Ritesh Gupta.
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The Weekly Eye – NZ goes mobile, Missing a trick with content?
Nov 27 – Dec 3 – Air New Zealand moves, Content marketing matters, Twitter bookings and more…our pick of the week’s stories
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Twitter emerges as strong contender for driving transactions
Loews Hotels & Resorts recently introduced Twitter to drive bookings but will it have staying power? Ritesh Gupta investigates
RSS Revenue and Data Management
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Meeting in the middle: how fare strategies are evolving
Capitalising on merchandising and upselling opportunities is high on the agenda of airlines. We find out more in this exclusive interview.
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Mantra for data management: mine, manage and find meaning
Efficiently managing data and analytics is a big job, but Banyan Tree Hotels & Resorts is finding a way forward.
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The Weekly Eye – NZ goes mobile, Missing a trick with content?
Nov 27 – Dec 3 – Air New Zealand moves, Content marketing matters, Twitter bookings and more…our pick of the week’s stories
RSS Distribution Strategies
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Europcar’s journey to making its website the place travellers want to go
Ritesh Gupta speaks to the chief commercial officer of Europcar to find out how his firm is looking to step up website conversion rates
-
Meeting in the middle: how fare strategies are evolving
Capitalising on merchandising and upselling opportunities is high on the agenda of airlines. We find out more in this exclusive interview.
-
The Weekly Eye – NZ goes mobile, Missing a trick with content?
Nov 27 – Dec 3 – Air New Zealand moves, Content marketing matters, Twitter bookings and more…our pick of the week’s stories
RSS EyeForTravel Blog
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Feb 11, 2014 - Feb 12, 2014The New Yorker Hotel, New York City
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Feb 25, 2014 - Feb 26, 2014Fira Montjüic, Barcelona
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Mar 17, 2014 - Mar 18, 2014San Francisco
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Apr 1, 2014 - Apr 2, 2014Singapore
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May 23, 2014 - May 24, 2014London
Latest press releases
The Weekly Eye – NZ goes mobile, Missing a trick with content?
Nov 27 – Dec 3 – Air New Zealand moves, Content marketing matters, Twitter bookings and more…our pick of the week’s stories
The Weekly Eye – Pinteresting moves, ‘Braggie’ Brits abroad
November 20 -26 – Pinning gets a push; Email – not your grandfather’s technology, Are your customers bragging?....our pick of the week’s stories
The Weekly Eye - Counting on customer experience, Bookings boost for Twitter
November 13 – 19 – Low cost but customer focused, Loews Hotel to target customers via Twitter, Analytics doesn’t have to be a pain and more…our pick of the week’s stories
