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Abacus claims dominant position
Abacus International says it continues to dominate the online travel bookings segment in the Asia Pacific region with an estimated market share of 70%.
Published: 08 Jul 2009
Abacus International says it continues to dominate the online travel bookings segment in the Asia Pacific region with an estimated market share of 70%.
“Over 70% of all online travel bookings are processed through the Abacus GDS system,” said Abacus’ VP of Marketing, Brett Henry.
With almost one in five of all bookings made each year through the Abacus system coming through online sources, Henry said that the online sector has shown remarkable stability through the otherwise volatile market of the past 12 months.
The company added that whilst sales through traditional agencies have spiked and troughed several times online bookings held steady throughout the second half of 2008 before commencing a strong rise in the first half of 2009 with 13 percent growth in 1Q2009 and 30 percent growth in 2Q2009.
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