Distribution Strategies

Travel.co.uk has taken a decision to slow down its development and marketing plans for the site.

Published: 18 Dec 2008

Travel.co.uk has taken a decision to slow down its development and marketing plans for the site.

Travel.co.uk, launched as a holiday comparison site just five months ago, says the current financial crisis has had a major impact on the site's plans to continue with the aggressive development, which would have taken the site through to profitability in 2009.

"These changes have resulted in the unfortunate loss of two roles that would have been responsible for implementing those plans," stated the company.

"Vicky Smith (Marketing Manager) will be leaving the business shortly and Mike Ramsden (Head of Customer Experience) will be leaving following the implementation of a number of site enhancements in January."

Ray Mason, MD, Travel.co.uk said, "The timing of the downturn in the economy and the travel sector in particular could perhaps have been better for us launching a new online travel business. However, even though it is disappointing that we have not been able to implement all of our plans for the site at this time, in designing and building the current travel.co.uk website we have introduced many innovative search and comparison features which had not been seen before on travel websites. I am pleased to confirm that Travel.co.uk will continue to delight customers but it will now have just one fulfillment agent to provide consistency in delivering customer service."