Travelzoo subscribers represent £12.25 billion per year in leisure travel bookings

Internet media company Travelzoo has surpassed 11 million subscribers to its publications worldwide.

Published: 07 Mar 2007

Internet media company Travelzoo has surpassed 11 million subscribers to its publications worldwide.

In North America, Travelzoo's publications now reach more than 10.25 million
unduplicated subscribers. In Europe, Travelzoo publications reach more than
750,000 unduplicated subscribers, principally in the UK and Germany.

The company shared that Travelzoo's worldwide subscribers represent over
£12.25 billion per year in leisure travel bookings. Travelzoo's subscribers are
affluent, with over 55 percent of subscribers having a household income of
£38,000 and above and more than 75 percent having a degree. Over half of
subscribers are between the ages of 45-64.

"Subscribers to our publications are active travellers with over two-thirds
travelling for leisure at least three times per year," said Ralph Bartel,
chairman and chief executive officer, Travelzoo.

"We attribute our success in attaining high quality subscribers to strong word
of mouth as more people are recommending us as a trusted source for information
on great deals. This is an excellent opportunity for advertisers to reach this
lucrative audience," said Bartel.

Over 600 travel brands advertise with Travelzoo, including global advertisers
such as British Airways, Expedia, Starwood Hotels & Resorts, RIU Hotels &
Resorts and Norwegian Cruise Lines.

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