Working Creatively with Personalization: Measure Your Customer, Not Your Marketing Channels – Successfully Leverage Data & AI to Personalize and Delight Your Customers at Every Touchpoint
Apr 27, 2018 Gilad Berenstein, CEO – Utrip | Joe Slattery, SVP Global Marketing & Sales – Holland America Line
Working Creatively with Personalization: Measure Your Customer, Not Your Marketing Channels – Successfully Leverage Data & AI to Personalize and Delight Your Customers at Every Touchpoint