PlanetEye Inc. has launched a new online travel planning service, PlanetEye.com. The website is being powered by Microsoft's World Wide Media eXchange (WWMX) technology.

Published: 11 Jul 2008

PlanetEye Inc. has launched a new online travel planning service, PlanetEye.com. The website is being powered by Microsoft's World Wide Media eXchange (WWMX) technology.

The new site features a planning tool, photography and mapping technology. PlanetEye also has travel content from a team of in-house writers and professional sources.

"We want to make travel planning easy. We want to inspire travellers to explore and discover the world, and then help them book their trips - everything from flights, restaurants, hotels and attractions," said Butch Langlois, President and Chief Executive, PlanetEye.

The company says at the core of PlanetEye's travel planning service is the Travel Pack that lets travellers "clip" the interesting photographs, attractions, hotels and restaurants discovered on PlanetEye when they are planning a trip or simply putting together travel ideas. PlanetEye members can look at their Travel Packs as a list or on a personalised map.

"The Travel Pack is a valuable and useful tool if you're looking to travel tomorrow, next week or next year," Langlois said. "As you add items to Travel Pack, it starts to reflect your interests and aspirations. Being able to visualise your travel pack on a map lets you understand their relative locations within a destination and add new trip items that make sense according to your interests or the length of your stay."

The website offers users an option to book hotel room, flight and rent a car via Travelocity.

Microsoft contributed the technology to PlanetEye as part of its IP Ventures group. This was the first time that Microsoft research technology has been commercialised through a third-party partner in Canada.