OpenJaw to provide Color Line with a new reservations and Internet booking platform

Published: 08 Jan 2008

The project will include the development of a new reservations and Internet booking platform, which will enable travelers to choose from a list of package offerings which combine ferry, onshore accommodation, cruise products and attractions both on sea and on land.

"This is the first application of dynamic packaging to the cruise and transport industry, which will allow Color Line to offer their passengers a unique choice of combined on sea and on land products. The platform will also create a new distribution channel for land-based travel suppliers who have previously been unable to access this market in a seamless way. We look forward to supplying OpenJaw's industry leading platform for the benefit of Color Line and the Norwegian tourist industry," said John McQuillan, CEO, OpenJaw Technologies.

OpenJaw, along with Color Line and their partners - the Italian company E-Dea and the Norweigan company EDB - will roll out the project in 2009.

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