Travel Channel Media has announced the beta launch of Travel Channel GO, a free mobile travel application providing access to Travel Channel-exclusive destination content through any web-enabled mobile device.

Published: 25 Jun 2008

Travel Channel Media has announced the beta launch of Travel Channel GO, a free mobile travel application providing access to Travel Channel-exclusive destination content through any web-enabled mobile device.

Through text, photos and audio, Travel Channel GO (downloadable at go.travelchannel.com/travel) offers consumers over 10 million points of interest and more than 2,000 Travel Channel-exclusive content references including destination guides, maps, directions, proximity alerts, click-to-call, and narratives from Travel Channel personalities like Samantha Brown.

"With the incredible growth of data-enabled mobile devices, more and more consumers are seeking out local content while on the move. As a business, Travel Channel Media is uniquely positioned to engage consumers in the mobile space," said Patrick Younge, president and general manager of Travel Channel Media.

Younge added, "With the launch of Travel Channel GO, we can now offer consumers localized travel content on everything from shopping and restaurants, to museums and cultural attractions -- all in a format that offers a healthy balance of utility and entertainment."

Powered by patented personalisation and search technology from Earthcomber LLC, Travel Channel GO is available for any mobile web-enabled device with an active data plan, with richer experiences tailored for more advanced devices such as Apple's iPhone and Research In Motion's BlackBerry products.

Travel Channel Media is an integrated travel media business, and is wholly owned by Cox Communications, Inc. It includes the Travel Channel television network, available in more than 91 million U.S. cable homes; Travel Channel HD, the network's high-definition simulcast; and travelchannel.com, the network's broadband travel hub.