EyeforTravel News: Marketing
Understanding the motivations of customers when making an online transaction
Published: 07 May 2008 (0 comments)
CRM Special HotelClub.com has laid special emphasis on CRM and the company has created a unique value proposition place in the online travel world.
Increasing revenues via baggage charges
Published: 07 May 2008 (1 comments)
Aer Lingus is to increase charges for checking in bags on its short-haul flights by as much as 50%, with the cost of checking in bags at airports will increase from €12 to €18, while the fee for online baggage check-in will rise to €12 from €9.
Advanced customer behaviour analysis of multiple online visits
Published: 07 May 2008 (0 comments)
Tealeaf has introduced Tealeaf cxResults, described as a first-of-its-kind product that changes the way organisations are able to analyse the business impact of the customer experience.
Southwest enhances its corporate blog
Published: 07 May 2008 (1 comments)
Southwest Airlines has introduced new features in its corporate blog, Nuts About Southwest.
P&V Holidays gears up for UK, ties up with Harvest Digital
Published: 05 May 2008 (0 comments)
P&V Holidays has chosen online marketing agency Harvest Digital to manage its online media for launch in the UK.
BA finalises partners for affiliate marketing account
Published: 30 Apr 2008 (0 comments)
British Airways has chosen TradeDoubler and LinkShare as its affiliate partners.
American Express introduces an online travel community for its Cardmembers
Published: 28 Apr 2008 (2 comments)
American Express has launched www.membersknow.com, an online travel community for its card members to share travel insights from their personal travel experiences and knowledge.
Direct Mail isn't dead but email is becoming a favoured vehicle for communication
Published: 25 Apr 2008 (1 comments)
Direct mail is not being replaced by email marketing, according to media monitoring service Mintel Comperemedia.
VFM Interactive completes $13.5 million financing
Published: 25 Apr 2008 (0 comments)
VFM Interactive Inc. has completed its $13.5 million financing to support its ongoing expansion.
Significance of most up to date hotel description on the Internet
Published: 24 Apr 2008 (0 comments)
By Hans Jürgen Rüffert, Revway A homepage works like the information board of a hotel. Therefore, it is especially important to always keep the contents of the Internet pages the most up to date.



