Rate Tiger and Utell join hands
Published: 28 Oct 2008
Rate Tiger and Utell Hotels & Resorts have signed a global partnership to deliver distribution, benchmarking, inventory and rate management tools to hotels.
Utell will integrate Rate Tiger's services into Market Insight, its own suite of distribution management tools and technology.
Market Insight consists of MarketCompare (for benchmarking rates against direct competitors); MarketUpdate (an application that allows hotels to update rates, availability and restrictions across online distribution channels through one simple interface); and MarketManage, an enhanced combination of MarketCompare and MarketUpdate.
Ric Leutwyler, president, Utell said: "In challenging economic times like these, it is critical for hoteliers to make the most of every revenue opportunity by knowing if their rates are competitive. Utell customers can combine the power of our global sales, marketing and distribution support with Market Insight's real-time competitive data and management tools to drive as much business as possible to their properties."
Market Insight will also offer hotels technology that builds on Utell's distribution technology from Pegasus Solutions, according to Sascha Hausmann, Rate Tiger's chief operating officer.
"Hoteliers are overwhelmed with what they need to do to stay competitive, which is why we've teamed with Utell to offer a 'one-stop-solution' to its members," said Hausmann. "The integrated Market Insight tools allow hoteliers to streamline channel management and rate monitoring, empowering them to focus both time and budget on other issues that also need their attention."
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