Ryanair launches Ryanairvillas.com

Published: 16 May 2008

Low fares airline Ryanair is targeting property owners, offering them an advertising opportunity to promote holiday rentals to its passengers via Ryanairvillas.com.

The airline, in partnership with Web Reservations International, stated that Ryanairvillas.com will afford property owners the chance to create and publish their own advertisements, including photos, maps and property descriptions, while providing the necessary online tools to manage enquiries and bookings.

Ryanair's Sinead Finn said Ryanairvillas' simple design will enable owners to manage advertising content and booking enquiries at the click of a mouse.

Comments

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Pitkin said on 17 May 08:

This is a smart move by RyanAir. It will cost relatively little to manage the listing service for holiday rentals, so the return on investment will be great in goodwill from existing RyanAir customers and new passengers who arrive at the airline's site by looking for rentals.

My hunch is that we will soon see other airlines copying this idea.

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