Pamela Whitby has been finding out if the days of purely self-serve online travel are over
Tue, 7 Feb 2017
Greg Garrison, Director of Innovation, TUI, talks about finding the right balance within data democracy.
Wed, 3 Dec 2014
Used wisely data and analytics can help travel brands find the industry’s sweet spot – delivering the perfect trip
Wed, 12 Mar 2014
Managing talent and training staff is an internal matter, but how technology impacts the guests’ experience is something a hotel cannot always control. So in this fragmented world, it is imperative for hotel staff to be prepared – and this means making customer satisfaction the end game. ...
Wed, 26 Jun 2013
Social, local and mobile have become an integral part of the travel business today and rightly so. Social media, used authentically, can help consumers become closer to a brand, the proliferation of internet-enable mobile devices means you can reach them at all stages of the journey and ...
Tue, 2 Oct 2012
Today’s hotelier is faced with a big challenge: to capture and retain the attention of consumers who are constantly on-the-go and becoming increasingly aware of their control over the way they receive and interact with your marketing messages.
Wed, 9 Mar 2011
IN-DEPTH: Smart Hotelier’s Guide to 2011 Internet Marketing Budget Planning
Wed, 13 Oct 2010
Marketers have been diligently working on creating a “day in the life of view” of their targeted users, how they traverse both offline and online worlds to satisfy their travelling needs and what they value overall and by channel.
Fri, 16 Jul 2010
Human capital is becoming an increasingly important measure of business success. In the Sunday Times’ recent Best Companies to Work For competition, the share performance of the top 31 listed companies out performed all those in the FTSE 100 index.
Tue, 25 Mar 2008