May 7, 2014

Whether it’s using mobile to hyper-personalise the experience or email to build closer relationships, Southwest takes a disciplined approach

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Industry Insight

When digital met the great outdoors

Jan 7, 2014

How can travel brands exploit creative new technologies that facilitate interactive outdoor displays and more? Andrew Hennigan investigates

APAC’s sweet spot: forget the rich here come the value conscious travel pack

Dec 15, 2014

With the younger generation earning more and intra-Asian travel on the rise in 2014, online travel companies better be in fighting form in 2015....

Simple ideas and top tips for Christmas & New Year social media promotions

Dec 4, 2014

Social media lets marketers quickly move seasonal campaigns from idea to execution, but where does the inspiration come from? Two destination...

Intelligence Brief

7 need-to-know social moves and mobile trends that you may have missed

Mar 10, 2014

Social media has matured, the success of visual marketing is old news and mobile is the business, so where to now?

3 noteworthy visual marketing trends from a luxury travel brand

Mar 10, 2014

Feeling blue about your social efforts? Should China make you see red? Does colour really impact your marketing efforts? Pamela Whitby finds out

Executive Viewpoint

Learn what travel consumers share over social media and what they're passionate about

Jan 23, 2014

John Firth, Commercial Director, UK & European Sales Manager, www.wayn.com looks at analysing what people share and what they are passionate about

4 game-changing insights for harassed hoteliers

Jul 21, 2014

With the hotel industry experiencing unprecedented change in distribution patterns, guest columnist Ed Perry says hoteliers need to shift up a gear

Video: How Virgin Atlantic Approaches Content Marketing

Jun 23, 2014

In this insightful video presentation, Simon Bradley, VP Marketing, Virgin Atlantic Airways, discusses how content marketing is a journey, with...

Press Release

Mobile in the Online Travel Agent and Travel Metasearch Industry Report

Aug 6, 2014

In-depth analysis on mobile strategies to build a stronger user experience and improved brand experience

The Weekly Eye: When Dallas did destination marketing, Three views on social

Mar 10, 2014

Feb 26 - Mar 4: One year on for Dallas campaign, Social in 2014, Focus on loyalty and more, Europe’s growth trajectory and more…our pick of the week’...

The Weekly Eye: Price-fixing case thrown out, SoLoMo, silo no!

Feb 26, 2014

February 19 – February 25: No price-fixing conspiracy, SoLoMo and the bottom line, Facebook’s next billion, In search of innovation and more…our pick...