Social Media and Marketing
Indian travel search engine receives first round of financing from BAF Spectrum
Travel search engine iXiGO.com has received an undisclosed sum of first-round financing from BAF Spectrum Pte Ltd, a Singapore-based investment firm.
Published: 22 Feb 2008
Travel search engine iXiGO.com has received an undisclosed sum of first-round financing from BAF Spectrum Pte Ltd, a Singapore-based investment firm.
The investment will fund iXiGO's marketing plans and its strategy to scale-up searchable travel content.
William Klippgen, Executive Director at BAF Spectrum, is joining iXiGO's board of directors.
"Online travel purchases are driving the expansion of e-commerce in India. With an increasing number of online travel vendors, a comprehensive and transparent search engine is becoming a strong need for value-conscious Indian travelers. We were impressed by iXiGO's unique technology, strong organic growth and its passionate team's seasoned understanding of the space. We strongly believe that iXiGO's approach to online travel will become the dominant model very soon", said Klippgen.
Klippgen co-founded Zoomit.com which merged with Kelkoo to form Europe's leading price-comparison mega-portal. Kelkoo was acquired by Yahoo! in 2004 for more than US$550 million.
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