Social Media and Marketing
Ryanair extends relationship with Webloyalty to partner in Germany
Webloyalty has expanded its presence in Europe by launching its operations in Germany. Ryanair has been announced as Webloyalty Germany’s launch client.
Published: 10 Mar 2010
Webloyalty has expanded its presence in Europe by launching its operations in Germany. Ryanair has been announced as Webloyalty Germany’s launch client.
Webloyalty Germany will provide solutions for online retail and travel businesses to leverage their existing online sales models to generate additional revenue.
The company, headquartered in the US, launched in the UK in 2007 with its programme Shopper Discounts & Rewards and France in 2008 with Remises & Réductions. In Germany, the programme will launch under the name ‘Shoppen und Sparen’.
Customers booking online with Ryanair in Germany will have the option to join ‘Shoppen und Sparen’, Webloyalty’s membership programme designed for regular online shoppers, that offers cash back and year round discounts of up to 20 percent at over 400 top online retailers.
Martin Child, MD, Europe of Webloyalty said: “Our model will help Ryanair and other online businesses in Germany to reward their repeat customers whilst providing a revenue stream and repeat business to their web pages with minimal effort required by them to implement the programme. “
Printer-friendly version
Send to friendUpcoming Events
-
Jun 5, 2012 - Jun 6, 2012Miami, USA
-
Sep 26, 2012 - Sep 27, 2012Mumbai, India
Featured Articles
-
Travel brands look beyond their Facebook fans to make the most of social media
Businesses are constantly evaluating the influence of social media on consumer purchasing decisions. By being proactive with an appealing page, travel companies can keep their fans happy and target ‘friends of fans’ for a bigger reach, writes Ritesh Gupta
-
Tapping the tablet: five tips for a different mobile animal
After years of talking about it, the decade of the mobile is finally here. Many people already have a smart phone but tablet use is rising rapidly. While they may both be mobile, there are some clear differences between how people use the two devices. EyeforTravel’s Pamela Whitby identifies five tips for tablets that travel brands should be thinking about.
-
Impulse rates for mobile: a tricky business
Interview: Last week in an interview with the Wyndham Hotel Group we considered the impact and meaning of emerging mobile booking channels on hotel revenue management. EyeforTravel’s Ritesh Gupta also spoke with Jared Simon, co-founder and COO of pioneering mobile app HotelTonight on the same topic. As expected he offers a very different perspective.