Travel search company SideStep is ready with a new solution for website publishers seeking to expand their consumer travel offerings with access to SideStep.com.

Published: 21 Sep 2006

Travel search company SideStep is ready with a new solution for website publishers seeking to expand their consumer travel offerings with access to SideStep.com.

According to the company, SideStep’s syndication platform, the first of its kind from a travel search engine, is a simple and easily customisable platform that provides a consistent user experience between SideStep.com and partners who want to incorporate SideStep’s travel search technology into their own sites.

SideStep’s site customisation options for premier partners go far beyond traditionally limited banner changes, incorporating colors, navigation, page configuration, and the ability to customise page elements, such as SmartSort defaults and advertising units.

Partners implementing the SideStep syndication platform “are able to generate additional revenue from their websites without the time, hassle and expense of building their own travel search functionality by utilizing SideStep’s proprietary technology and access to more than 600 airlines, 125,000 hotels and 30,000 car rental sites worldwide,” according to the company.

ForbesTraveler.com, a new site, is the first partner to deploy SideStep’s extensive platform.

John Robison, SVP - engineering, SideStep, Inc said, “The accuracy and stability of our current platform puts SideStep in an excellent position to support some of the Internet’s largest websites.”

Jim Spanfeller, president and chief executive officer, Forbes.com said,“Our new site brings luxury travel information to our readers in a dynamic and sophisticated way – and SideStep is a great complement to our other site features.”