Social Media and Marketing

Travelocity has launched its “Fee-Free, Worry-Free Travel” promotion that eliminates Travelocity flight booking fees for all domestic and international flights.

Published: 18 Mar 2009

Travelocity has launched its “Fee-Free, Worry-Free Travel” promotion that eliminates Travelocity flight booking fees for all domestic and international flights.

The promotion, that ends on May 31, 2009, also includes Travelocity PriceGuardian for vacation packages. The move ensures that when a customer buys a vacation package with Travelocity between now and May 31, 2009, and another Travelocity customer later books the same vacation package at a lower price before the trip, Travelocity will automatically refund the difference to the customer, from $10 up to $500.

Travelocity research shows that customers save on average $315 on a vacation package versus booking the same flight and hotel separately.

“Given consumers’ concerns that prices may drop closer to the time of travel, Travelocity's promotion takes away the worry. It is the first time this kind of service has been available from an online travel company on vacation packages,” stated the company.

“When a customer is about to buy a vacation package that will likely cost thousands of dollars versus a few hundred dollars on a flight, it’s important for them to have that added peace of mind,” said Tracey Weber, president, Travelocity North America. “Vacation packages have gained in popularity in the present economic environment and we think Travelocity PriceGuardian will only add to their appeal.”

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