EyeforTravel is now Reuters Events - LEARN MORE
Why 2012 is going to be “The Year of SoLoMo”
IN-DEPTH: Social, local, and mobile are lending a new dimension to plans of travel marketers. To get started, travel brands must have a mobile website optimised with fresh, local content and location-based offers; accurate and optimised listings on local mobile directories; and mobile engagement via SMS and social platforms.
By Ritesh Gupta