Cheapflights assesses strategic options to fuel its growth

Cheapflights has appointed LongAcre Partners Limited to advise it in relation to its strategic options.

Published: 24 May 2007

Cheapflights has appointed LongAcre Partners Limited to advise it in relation to its strategic options.

LongAcre Partners’ role will be to advise the company on its funding strategy, including an assessment of the relative attractiveness of private equity investment; IPO; or strategic partnerships.

David Soskin, CEO of Cheapflights, said, "We are looking to LongAcre to advise us on the optimum way to fuel our future growth, as well as to reward our shareholders and staff. We have no preconceptions as to the manner in which this can be achieved. Cheapflights is currently experiencing dramatic growth in Europe and North America. In considering our strategic options, LongAcre will take into account not only our shareholders and dedicated employees, but also the interests of our millions of users and the hundreds of travel industry advertising partners whose loyalty has been such a vital component of our success to date."

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