Expedia develops a co-branded offering for fish4holidays.co.uk users

Expedia Distribution and fish4.co.uk, the UK's largest classified website for jobs, homes and cars, have formed a new partnership to create fish4holidays; an online one-stop-shop for consumers to source and book hotel accommodation and packages .

Published: 07 Apr 2008

Expedia Distribution and fish4.co.uk, the UK's largest classified website for jobs, homes and cars, have formed a new partnership to create fish4holidays; an online one-stop-shop for consumers to source and book hotel accommodation and packages .

fish4holidays will be powered by the Expedia Distribution booking engine and co-branded.

fish4holidays will be fully integrated into the fish4 website at www.fish4holidays.co.uk, and will offer customers a choice of international leisure and business hotels as well as flight packages with car hire.

David Roche, senior vice president, Expedia EMEA said, "We have made a considerable investment in our distribution technology and this has enabled us to be highly competitive when pitching to new partners. We have developed a tailored, co-branded offering for users of www.fish4holidays.co.uk, utilising the world class hotels, flight and ancillary travel products that Expedia is known for."

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