AgentFactor focuses on bridging the buy-side and sell-side network beyond connectivity

AgentFactor has announced the availability of its Push XML/API Web Services.

Published: 10 Jun 2007

AgentFactor has announced the availability of its Push XML/API Web Services.

The US-based travel eFulfillment and ticketing exchange distribution company has aggregated five of the largest air consolidators into their system and plans to add more consolidator participants this year.

“Travel XML distribution has been around for many years, but few businesses were able to utilise the power of XML due to the multi-layered complexity between connectors. Aggregating consolidator and published fares is only a partial solution. The true value is increasing the visibility and availability of buy-side and sell-side products in the travel marketplace,” said Jim Menge, CEO, AgentFactor.

According to the company, “the ideal clients/partners for Travel XML Connectivity are as follows:

· Travel wholesalers and suppliers with Pull XML/API capabilities and consolidators who can bridge their GDS credential to ours.

· Third party booking engines or travel technology providers that lack consolidator content and wholesale inventory, and without ARC fulfillment and ticketing capabilities.

· Online or offline travel organisations that want a low-cost, high service level fulfillment and back-office option.

· Corporate and travel management companies with third-party booking or reservation systems and Pull XML/API capabilities.”

“Aggregated consolidator fares via an XML connection is only the beginning,” said Menge. “We have been working for more than a year expanding our portfolio of prominent wholesale partners, travel services and products, including niche and fragmented travel inventory, through a unified web service oriented model.”

Menge added, “AgentFactor is bridging the buy-side and sell-side network beyond just connectivity and views this as exciting next step for travel distribution. Suppliers are beginning to present their products in new ways to broader audiences while travel agencies are increasing their relevance and providing higher levels of customer service. Everyone is looking for lower-cost alternatives to sell without spending large marketing and advertising dollars.”

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