Ryanair’s recent initiative related to its presence on micro-blogging website Twitter is to be discontinued.

Published: 06 Mar 2009

Ryanair’s recent initiative related to its presence on micro-blogging website Twitter is to be discontinued.

The apparently official account @RyanAirOnline was used to make fun of passengers, saying that they “smell like urine” and describing them as “mostly stupid”. Ryanair initially confirmed that their marketing team had set up a number of Twitter accounts for promotional purposes, and seemed to claim the offending account, reported telegraph.co.uk.

In a statement released, the airline stated : “Ryanair has become aware of a number of Ryanair related profiles on Twitter which have engaged in abusive or denigratory comments towards Ryanair services and passengers. These profiles have nothing at all to do with Ryanair.”

The site was reportedly set up within a week of Ryanair attacking “idiot and lunatic” bloggers who questionned the structure and security of the airline’s website. At the time, the airline said: “It is Ryanair policy not to waste time and energy in corresponding with idiot bloggers and Ryanair can confirm that it won’t be happening again.”

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